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2010 Toyota 4Runner Add to Rich Heritage With More Power, Better MPG
When the first Toyota 4Runner sport utility vehicle (SUV) was launched back in 1984 it was a revolutionary new vehicle based on the mechanics of the four-wheel-drive Toyota pickup truck. The 4Runner combined the versatility and go-anywhere ability of four-wheel-drive with the comfort and utility found in passenger cars. Twenty-five years, four generations and more than 1.5 million sales later, the 4Runner continues to evolve while remaining close to its roots. The all-new fifth-generation 4Runner is even more rugged and athletic, and packed with more power and better mileage. A completely redesigned interior and unique cargo area make the newest 4Runner smarter, more comfortable, and more versatile than ever.
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2010 Toyota FJ Cruiser Offers More Power, Better Fuel-Efficiency
The Toyota FJ Cruiser, which melds the brand's off-road legacy with distinct heritage design in a modern SUV, gets a more powerful engine and a unique new trail-oriented Special Edition Package for 2010. Engine changes also help boost the EPA estimated combined fuel economy ratings from 17 mpg to 18 mpg, and the switch to recommended regular-grade fuel can help reduce operating costs, as well.
Read MoreToyota Highlander Adds New Options on Base Grade Models For 2010
The Toyota Highlander crossover sport utility vehicle continues to showcase Toyota value for 2010 by adding new options to Base grade models. The base four-cylinder model, which was added to the lineup for 2009, now offers a power tilt/slide moonroof, and the Base V6 model now offers a backup camera with a monitor in the multi-information display.
Read More2010 Toyota Yaris Gains Star Safety System
Toyota has added standard Vehicle Stability Control (VSC) and Traction Control (TRAC) to all Yaris models for 2010. These features make all Yaris models standard with Toyota Star Safety System?, which also includes an Anti-lock Braking System, Electronic Brake-force Distribution (EBD) and Brake Assist. Yaris is the only vehicle in its segment to offer this set of safety features as standard equipment. A manual transmission with standard tachometer is now available on the five-door model. Rear window defroster is now standard on all Yaris models.
Read MoreToyota Land Cruiser Adds Safety Connect Telematics System, Enhanced Navigation and Audio for 2010
The Toyota Land Cruiser for 2010 offers the new Safety Connect? telematics system that can dispatch emergency responders in the event of certain severe collisions. The system also provides a number of other vital services, including stolen vehicle tracking.
Read MoreToyota Launches New Product Leadership Campaign
Toyota Motor Sales (TMS), USA, Inc., along with its advertising agency Saatchi & Saatchi LA, today announced its new ?Product Leadership? marketing campaign. The campaign highlights six key themes such as dependability and reliability that are critical today given the state of the economy and the industry. This is the first time Toyota has created an overarching brand campaign focusing on common attributes and features shared by many of its vehicles.
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