Latest News
Media Alert – UPDATE: Toyota Tundra to Tow Endeavour Space Shuttle Over 405 Freeway on Manchester Bridge
The Toyota Tundra will be towing the space shuttle Endeavour over the 405 Freeway at the Manchester Bridge.
The Choice Is Clear: Microsoft Continues Collaboration With Toyota to Drive Its New Global Communications Infrastructure
REDMOND, Wash., (Oct. 1, 2012) — Microsoft Corp. today announced that Toyota Motor Corp. has chosen Microsoft’s technology platforms to build its communications and collaboration infrastructure for the Toyota family of companies worldwide.
Read MoreToyota Sponsors LATISM Twitter Party on Education, Featuring National Center for Family Literacy
TORRANCE, Calif., (Oct. 1, 2012) — Toyota and Latinos in Tech Innovation and Social Media (LATISM) will team up to host a candid education discussion on Oct. 4, leveraging the inclusiveness of Twitter and the expertise of the National Center for Family Literacy (NCFL), a longtime partner of Toyota. The hour-long open discussion will begin at 9 p.m. EDT using the hashtags #ToyotaLatino and #LATISM.
Toyota and Lexus Honor The Entertainment Industry’s Environmental Excellence at the 22nd Annual Environmental Media Awards
TORRANCE, Calif., (Sept. 28, 2012) – Toyota and Lexus are once again celebrating the entertainment industry’s environmental efforts as the presenting sponsors of the Environmental Media Awards on Saturday, Sept. 29. In its 22nd year, the annual event honors film and television productions that communicate environmental messages in creative and influential ways. This year marks Lexus and Toyota’s 11th year as the presenting sponsors.
Scion’s What Moves You? Campaign Highlights Unique Scion Story in New Chapter of Brand’s Evolution
TORRANCE, Calif., (Sept. 27, 2012) – Scion today announced the launch of its brand campaign “What Moves You” featuring its own unique “Scion Story.” The campaign launches today at www.scion.com and continues with targeted high-profile broadcast, print, online and out-of-home placements next week.