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Toyota Announces Winners of Prius Plug-in MPG Challenge, Wave Two

WEST CALDWELL, N.J., Aug. 26, 2013 – Toyota announced the winners for wave two of the Toyota Prius Plug-in MPG Challenge, with Pamela Lippe of Earth Day New York and Karen Lee of EcoKaren sharing the top spot averaging 999 MPG*. Rounding out third place with an average of 251 MPG was Leigh Garofalow, founder of Green 4 U. The winning participants achieved high mileage averages by limiting their consumption of fuel during the Challenge, maximizing the use of the Electric Vehicle driving modes and leveraging eco-conscious driving techniques.

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Scion Makes Touchscreen Audio System Standard for All Models

TORRANCE, Calif., (Aug. 15, 2013) – Scion is the first non-luxury car brand to feature a touchscreen audio system as standard equipment across its entire lineup. Scion also announces new features and manufacturer’s suggested retail prices (MSRP) for the 2014 FR-S and xD, 2013 xB and the limited-production 2014 iQ Monogram Series.

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2013 J.P. Morgan Auto Conference – Bob Carter

Toyota Motor Sales, U.S.A., Inc., Senior Vice President of Automotive Operations Bob Carter discusses the automotive industry and Toyota’s sales forecast, the company’s optimism about the future and upcoming products at the J.P. Morgan Auto Conference in New York on Tuesday, Aug. 13, 2013.

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Toyota Is Going Places with Ximena Sariñana

TORRANCE, Calif. (August 9, 2013) – Latino music fans can get the inside scoop on the 2013 Outside Lands Music and Arts Festival in San Francisco, thanks to Toyota and Latin pop music star Ximena Sariñana. Toyota will be there every step of the way, with Ms. Sariñana chronicling the event in a week-long social media series centered on music and culture.

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